New speaker: Gary Schwartz

Gary Schwartz - who has been named the Mobile Commerce Evangelist of the Year 2013 – will participate in TELL Forum on rASiA.com.

Schwartz is the global director of the Location Based Marketing Association (Canada) and Chair at Emeritus Mobile for the Interactive Advertising Bureau. He is also the author of books: “The Impulse Economy: Understanding Mobile Shoppers” and “Fast Shopper. Slow Store: A Guide to Courting and Capturing the Mobile Consumers”.